Course Overview
Discover the foundations of digital marketing, including content marketing, social media management, email campaigns, and pay-per-click (PPC) advertising. Understand how these channels work together to attract, engage, and retain customers. Dive into SEO fundamentals, such as keyword research, on-page and off-page optimization, link building, and the importance of mobile-friendly and fast-loading websites.
Master the art of crafting compelling content that resonates with your audience while aligning with search engine algorithms. Get hands-on experience with popular tools like Google Analytics, Google Ads, and SEO platforms such as SEMrush and Ahrefs.
This guide emphasizes practical knowledge, enabling you to measure your success, refine your strategies, and achieve sustainable growth in the digital landscape. Perfect for entrepreneurs, freelancers, and aspiring marketers, this beginner-friendly resource provides actionable insights to help you create impactful campaigns and boost your online visibility.